Found: Digital Marketing Agency London
Introduction: The New Frontier of Digital Search
In the rapidly evolving digital marketing landscape, where artificial intelligence is fundamentally reshaping how consumers discover and interact with brands, one London-based agency has positioned itself at the forefront of this revolution. Found: Digital Marketing Agency London represents a new breed of performance-driven marketing partners built specifically for the age of AI-powered search and discovery. As traditional search engine optimization becomes increasingly disrupted by generative AI, voice search, and zero-click results, Found has developed a sophisticated approach that helps brands maintain visibility and influence across every searchable platform
The agency’s core philosophy centers on what they term “Everysearch™” – the understanding that modern search happens everywhere, from traditional search engines like Google to social platforms like TikTok, marketplaces like Amazon, and AI-native platforms like ChatGPT and Perplexity. With an impressive 41% of Gen Z now starting their search journeys on social media platforms and nearly half of Google searches triggering AI Overviews (with just 1% resulting in clicks), Found’s approach addresses the most pressing challenges facing digital marketers today
The Everysearch™ Revolution: Rethinking Search in an AI-First World
Found’s pioneering approach to digital marketing begins with recognizing that search behavior has fundamentally changed. No longer confined to traditional search engines, consumer discovery now happens across a fragmented ecosystem of platforms, interfaces, and technologies. The agency’s Everysearch™ methodology represents a comprehensive framework for brand optimization across this expanded search universe
What sets Found apart is their conviction that while the mechanisms of search have transformed, the fundamental value of search remains unchanged. Consumers still express intent through queries; they simply do so across more platforms and through more varied interfaces. Found helps brands maintain visibility across this complex landscape by combining sophisticated AI technology with deep expertise in consumer behavior and platform algorithms. Their approach moves beyond simply chasing clicks to optimizing for how brands appear in AI summaries, zero-click environments, and across social and marketplace platforms
This holistic perspective on search is increasingly crucial as AI overviews and featured snippets continue to dominate search engine results pages. With 47% of Google searches now triggering AI Overviews, the traditional goal of driving traffic through organic clicks is becoming less viable. Found helps clients adapt by ensuring their content and digital assets are optimized for these new presentation formats and AI-driven response systems
Luminr: The AI-Powered Visibility Engine
At the core of Found’s innovative approach is Luminr, their proprietary AI-powered visibility engine designed specifically for the new rules of search and discovery. This sophisticated technology platform provides brands with unprecedented insight into how they’re appearing, performing, and being perceived across every major discovery channel 1.
Luminr functions as a comprehensive monitoring system that tracks brand performance across AI-native platforms like ChatGPT and Perplexity, social platforms, search engines, and marketplaces. The system reveals not just the attention a brand is capturing, but how it’s influencing decisions and how competitors are positioning themselves. This intelligence allows Found’s specialists to develop data-driven strategies that adapt in real-time to the rapidly changing digital landscape
The technology represents a significant advancement over traditional analytics platforms, which often struggle to accurately measure performance in AI-driven environments where click-through rates are declining. By providing visibility into these new metrics of success, Luminr enables Found to optimize campaigns for actual business impact rather than vanity metrics
Service Offerings: Beyond Traditional Digital Marketing
Found describes itself as an “AI-first Everysearch™ agency,” built for digital marketing performance across every searchable platform. Their service offerings reflect this comprehensive approach, blending traditional digital marketing channels with innovative solutions designed for the AI age
Search Marketing Evolution: While Found continues to offer world-class PPC and SEO services, they’ve expanded these disciplines to encompass AI platforms and zero-click environments. Their approach to search now includes what they call “Brand Optimisation” – ensuring clients maintain visibility not just in traditional search results but across AI summaries, conversational interfaces, and social discovery feeds
Cross-Platform Expertise: Found’s capabilities extend across the entire spectrum of searchable platforms, including:
- Traditional search engines (Google, Bing)
- Social platforms (TikTok, Instagram, Facebook)
- AI-native platforms (ChatGPT, Perplexity)
- Marketplaces (Amazon, eBay)
- Vertical-specific search platforms
Sector Specialization: The agency has developed deep expertise across multiple verticals, including ecommerce, travel, hospitality, B2B, and financial & professional services. Each sector receives tailored strategies that address its unique search dynamics and consumer behaviors
Table: Found’s Sector Specialization and Approach
| Sector | Challenge | Found’s Approach |
|---|---|---|
| Ecommerce | Fast-paced environment with intense competition | Data-driven strategy, AI-powered creative, real-time performance insight |
| Travel | Complex customer journey from discovery to booking | AI-powered strategy across search and creative to drive visibility and direct conversions |
| Hospitality | OTA dominance reducing direct bookings | Optimization across search, social, and AI platforms to drive direct bookings |
| B2B | Complex, multi-touch customer journeys | Smart strategy and performance-driven solutions across the entire customer journey |
| Financial & Professional | Need for compliance while building trust | Digital strategy that simplifies complexity while delivering intelligent, compliant growth |
Proven Results: Case Studies and Client Successes
Found’s innovative approach delivers measurable business impact for clients across sectors. One notable success story involves their work with Toolstation, where they delivered considerable uplift in a short period. The results included a 40% year-over-year uplift and a 10% stronger target ROAS (Return on Ad Spend), demonstrating the tangible business outcomes generated by their Everysearch™ approach
These results reflect Found’s ability to combine strategic insight with technical execution – moving beyond theoretical marketing concepts to deliver concrete performance improvements. Their case studies typically highlight improvements across multiple metrics, including visibility in AI environments, share of voice across platforms, and ultimately, conversion rates and revenue growth
Industry Recognition and Positioning
Found has earned significant industry recognition for their innovative approach to digital marketing. The agency has been named a Google Premier Partner for 2025, recognizing their expertise and performance in Google’s advertising ecosystem. They’ve also been shortlisted for six UK Paid Media Awards and are finalists in three categories at the UK Digital Excellence Awards 2025
These accolades position Found among London’s top digital marketing agencies, alongside other respected firms like Passion Digital, which emphasizes “creative, data driven, strategic thinking” across SEO, PPC, and content marketing , and The Good Marketer, which focuses specifically on serving small businesses with transparent pricing models
The Competitive Landscape: London’s Digital Marketing Scene
London boasts a vibrant and competitive digital marketing ecosystem, with agencies specializing in various disciplines and sectors. According to Digital Agency Network’s directory, the city is home to approximately 380 verified agencies offering services ranging from web design and development to specialized SEO, PPC, and social media marketing
Within this competitive landscape, Found has carved out a distinctive position by focusing on the AI-driven future of search rather than competing solely on traditional marketing services. While other agencies like Solvid emphasize their SEO specialization and Influence Digital focuses on creative and performance marketing for entertainment and culture brands,Found’s Everysearch™ approach represents a unique vision for how search marketing must evolve in response to technological disruption.
This strategic positioning allows Found to appeal to brands that recognize the fundamental shifts happening in search behavior and want a partner capable of navigating this transformation. Rather than simply optimizing for yesterday’s search environment, Found helps clients prepare for tomorrow’s discovery ecosystem
The Found Methodology: Data, Creativity & Human Expertise
Despite their heavy investment in AI technology and automated systems, Found maintains that human expertise remains essential to their approach. They describe their culture as “built with data, creativity & great humans,” emphasizing the combination of technological capability with strategic thinking and creative excellence
This balanced approach allows Found to avoid the trap of over-automation, where campaigns become technically optimized but creatively sterile. Instead, they use AI to enhance human creativity and strategic thinking, not replace it. Their specialists leverage AI-powered insights to inform their decisions, then apply creative thinking to develop campaigns that resonate on human level
The agency has also invested internally in AI adoption, reimagining their processes to include “agentic assistants” that support their specialists. This internal expertise with AI implementation allows them to guide clients through their own AI transformations, making Found a valuable partner for brands looking to adopt AI across their marketing operations
Future-Proofing Search Strategy: Preparing for What’s Next
As AI continues to evolve at a breakneck pace, Found positions itself as a guide for brands navigating this uncertainty. Their research suggests that search behavior will continue to fragment across platforms and interfaces, with voice search, visual search, and AI-native platforms claiming an increasing share of discovery activity
Found helps clients prepare for this future by building flexible search strategies that can adapt to new platforms and technologies as they emerge. Rather than chasing algorithm changes on individual platforms, they focus on fundamental principles of visibility and influence that apply across search environments
This future-ready approach includes developing content strategies that work across traditional and AI environments, building brand authority signals that AI systems recognize, and creating digital assets optimized for multiple presentation formats. The goal is to create search presence that’s resilient to platform changes and technological shifts
Conclusion: Leading the Search Revolution
Found: Digital Marketing Agency London represents a compelling vision for the future of search marketing—one that embraces AI’s transformative potential while maintaining focus on tangible business results. Their Everysearch™ approach acknowledges the fundamental fragmentation happening in search behavior while providing a coherent framework for maintaining visibility across this expanding ecosystem
For brands feeling increasingly uncertain about their search visibility in the age of AI overviews and zero-click results, Found offers both a strategic vision and practical execution capabilities. They combine sophisticated AI technology with deep expertise across search platforms, allowing them to deliver results that traditional agencies struggle to match
As search continues to evolve beyond traditional engines into AI assistants, social platforms, and marketplaces, Found’s integrated approach to cross-platform search optimization will likely become increasingly valuable. Brands that partner with Found today position themselves to lead in the search landscape of tomorrow, rather than playing catch-up as consumer behavior continues to shift
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